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Hong Kong Disneyland launches two MICE products for MICE clients
TravelBiz Monitor
Link to Source
6/1/2009


Hong Kong Disneyland has launched two innovative MICE products- Special Meeting Package and Group Ticket Promotion to help corporate clients maximise the value of their meetings, while giving attendees time out to relax, amidst business events. These two products are available till the end of August this year.

The Special Meeting Package is priced at HK USD 580 per person. In this package, corporate clients can select from one of the three special enhancements to their day which include: an exclusive restaurant buyout dinner buffet at the Hong Kong Disneyland Park, a Disney 'Time to Team' teambuilding activity, Disney entertainment such as character Meet and Greets. In addition, clients can utilise state-of-the-art meeting spaces at the Hong Kong Disneyland Hotel and will be entitled to the following three additional add-ons: Complimentary use of meeting AV equipment, One-way transfers to or from downtown Hong Kong and the Resort, each meeting delegate will receive a convention theme park ticket (valid after 4:00pm), for use on the day of the meeting, or PLAY LATER on a return visit in May, June or September (not valid in July and August). While in the Group Ticket Promotion, a new discount on group Park tickets is also available. These specially priced tickets are ideal for budget-conscious corporate clients.

Aliana Ho, Vice President, Sales and Travel Trade Marketing, Hong Kong Disneyland said, "The current economic environment is set to be a challenge for MICE professionals and budgets now play a significant role as they organise activities. Hong Kong Disneyland understands the mounting pressure that corporations face. Our new Special Meeting Package and Group Ticket Promotion are excellent solutions financially, and give clients' employees a break from their everyday routine."

Hong Kong is well-known as a MICE destination, due to its strategic location, comprehensive and world-class infrastructure, and strong hospitality sector. As a MICE leader in the Asia-Pacific region, Hong Kong Disneyland capitalises on its ideal location. The Resort is introducing these two new MICE offers in response to the growing need for recreation from meetings and events.