Coaster CD, Inc. announced today the use of its Coaster CD at the exclusive Disney / ABC Network premiere party in New York to promote several of next seasons' hit television productions. Thousands of Coaster CDs were used at the party to provide clips of various hit shows such as "Desperate Housewives," "Scrubs," and "Lost." The Disney / ABC Network promotion success with the use of the Coaster CD is another example of how the Coaster CD is proving invaluable to a rapidly growing list of advertisers and entertainment companies as means of getting their message to the industry and consumer.
The Coaster CD is a combination drink coaster and CD distributed in Bars, Restaurants, Lounges and other exclusive outlets. The coaster holds a 3 inch CD or DVD. In addition to serving as a drink coaster, it also delivers entertainment to consumers, such as movie trailers, music videos, video games, album releases, marketing material, sports highlights, collectibles and much more. Even after the CD is viewed or listened to, the Coaster CD continues to be a useful item to the consumer. The Coaster CD is also available as a source of entertainment.
Allen Avanessian of Coaster CD, Inc. stated: "Disney's use of the Coaster CD at the party shows how the product can be easily incorporated into various promotions within the entertainment industry as well as product advertising." Mr. Avanessian added, "With the Coaster CD, advertisers can reach consumers where they are already spending money like restaurants, bars, and lounges. It's a promotional item that grabs the consumer and doesn't let go."
To view one of the many Coaster CD, Inc. designs, please click here: www.coastercd.com
