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Disney Couture launched in Europe
By Samantha Loveday
Licensing.biz
Link to Source
7/3/2008


Disney has taken the wraps off its new European Disney Couture Collection at the Bread and Butter trade show in Barcelona.

Already a hit with celebrities in the US - including Paris Hilton, Nicole Ritche, Christina Aguilera and Jennifer Garner - the new European range will feature new designs influenced by some of the iconic characters.

The collection includes edgy t-shirt designs for men, women and children and combines the latest in fabric developments, print techniques and styling with the heritage of Disney.

Several collections will be available throughout the year, including limited edition items.

"Disney's iconic characters are legends in their own right, instantly recognisable and hugely popular with people of all ages around the world," commented Marc Low, VP of apparel, accessories and footwear at Disney Consumer Products.

"The Disney Couture range innovatively interprets Walt Disney's creative heritage to produce modern and cutting edge designs."




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